Case Study
Your Trusted Partner
Acme Corp is a mid-sized e-commerce company based in New York, specializing in sustainable home goods. With over 10 years in the industry, they’ve built a loyal customer base through ethical sourcing and exceptional customer service. As their online operations grew, they sought new strategies to scale effectively and improve user experience.
Challenge
What the client was | | struggling with before our solution
Despite strong brand loyalty and steady traffic, Acme Corp faced a high cart abandonment rate and declining conversion rates. Their website was outdated, lacked mobile optimization, and the checkout process was complicated — leading to lost sales and frustrated customers. They needed a streamlined solution to improve the user journey and increase revenue.
Despite strong brand loyalty and steady traffic, Acme Corp faced a high cart abandonment rate and declining conversion rates. Their website was outdated, lacked mobile optimization, and the checkout process was complicated — leading to lost sales and frustrated customers. They needed a streamlined solution to improve the user journey and increase revenue.
Approach
how you solved the client’s problem
Despite strong brand loyalty and steady traffic, Acme Corp faced a high cart abandonment rate and declining conversion rates. Their website was outdated, lacked mobile optimization, and the checkout process was complicated — leading to lost sales and frustrated customers. They needed a streamlined solution to improve the user journey and increase revenue.
Despite strong brand loyalty and steady traffic, Acme Corp faced a high cart abandonment rate and declining conversion rates. Their website was outdated, lacked mobile optimization, and the checkout process was complicated — leading to lost sales and frustrated customers. They needed a streamlined solution to improve the user journey and increase revenue.
Despite strong brand loyalty and steady traffic, Acme Corp faced a high cart abandonment rate and declining conversion rates. Their website was outdated, lacked mobile optimization, and the checkout process was complicated — leading to lost sales and frustrated customers. They needed a streamlined solution to improve the user journey and increase revenue.
Results
Brief narrative of overall success
Following the implementation of the redesigned website and optimized user experience, Acme Corp saw dramatic improvements in both user engagement and sales performance within the first six weeks:
Conversion rate increased by 27%, driven by simplified navigation and clearer calls to action.
Bounce rate dropped by 18%, as users engaged more deeply with the content and product pages.
Average session duration rose by 42%, reflecting improved on-site engagement and interest.
Mobile transactions surged by 33%, due to a mobile-first design that enhanced usability on smartphones.
Cart abandonment rate decreased by 25%, thanks to a streamlined, distraction-free checkout process.
These changes not only improved the user journey but also translated into a monthly revenue increase of over $12,000. The client reported high satisfaction and noted improved feedback from customers regarding the new site layout and performance.
Testimonial
